Top News

Ere dis!!! NEW TUNE ALERT: Shaggy´s upcoming album 'Wah gwaan' will be released on May 10th!! Check it out!!!

 

 

 

Deutsch
English

Besides that, Shaggy is a frequently booked advertising testemonial. The beginning was back in 1995 as he did the commercial for Levi Straus.

Shaggy was not seen in the spot personally, but the ad was deposited with his boomtune "Boombastic". The start of his worldwide career. Back in 2002, McDonalds Netherland put a free Shaggy Mini CD with 2 songs and a Making of the Video "Angel" to every McMenu. In 2008 he did a spot for Pepsi, in which he has a cameo appearance but he didn´t sing. The track in the background was sung by Tessanne Chin´s sister Tami Chynn. In 2009 Ferrero choose Shaggy as the ambassador for his chocolate stick "Kinder Maxi King". The song "Fly high" ran in the back. In 2012 the Italian watch-manufacturer "3H Italia" booked Shaggy for a campaign and also in 2012 he did a commercial for the british label FCUK with a song, especially composed for this ad. Also GAP booked him for a campaign in the early 2000´s.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Shaggy for Levis

Shaggy for Ferrero Maxi King

Shaggy for Pepsi

Shaggy for FCUK

Shaggy for GAP

 

 

Shaggy for Zumba

Those, who created a 1-minute choreography to Shaggy´s hit 'I got you' had the chance to perform it LIVE on stage with Shaggy in Orlando, Florida. The winner choreo including a video from their performance with Shaggy you´ll find on www.dancewithshaggy.com.

 

 

 

 

Shaggy f. McDonalds + Burger King

 

 

Shaggy for Fiat

 

 

Shaggy for Chum FM

 

 

Shaggy for 3H Italia

 

 

Shaggy for shaggyfan.com

Another big deal for shaggy was the "Malibu Rum" commitment he got from 2004 to 2010. A lot of promotional things where distributed all over
the planet, blow ups and standees where produced. A free Shaggy Mini CD was added to every bottle of "Malibu Rum". The brand was also one
of the main sponsors for the promotion tour of the "Lucky day" album. At the end of the deal in 2010, Shaggy did the song "Sunglasses" ft. Bruck
up for another "Malibu Rum" spot.

 

 

A project, for which Shaggy has more than passion is Cocoyac. It is the first coconut cognac. He partnered with the guys who created Grey Goose and Jagermeister and invested in that. Also merch like jackets or caps was produced. Here are some impressions:

As Shaggy constantly encounters paparazzi or in its television and concert appearances always becomes brand ambassador of the respective clothing, he just got some presents from time to time. The producer companies send over to him some examples in the hope he wears them and so embodies the brand. Examples for this are these gift boxes from Puma, FLGN-TLT or even Pikolinos!